Sending Christmas cards is a beloved Central Wisconsin holiday tradition, but this year, 101.9 WDEZ is giving the classic greeting card an upgrade!

With “Santa’s Christmas Card Grab,” you have an instant shot at scoring some extra holiday cheer. Whenever you hear the cue to call, dial the studio line at 715-842-1019 for your chance to be Caller #10.

Santa will reach into his burlap sack, pull out a sealed holiday card at random, and rip it open to reveal your fate:

You could win an instant $100 gift card, brought to you by hot rising country stars, Random gift cards from local Central Wisconsin businesses or nothing at all! For those on the naughty list, you’ll get a dose of holiday humor from Santa—think lumps of coal, bad holiday puns, or expired coupons for fruitcake. Ho-ho-NO!

Listen weekdays at 7:20 AM, 9:20 AM, 12:20 PM, and 3:20 PM for the sound effect telling you it’s time to call. Keep the WDEZ studio line ready, cross your fingers, and see what Santa pulls out of the bag for you!