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State officials plan second trade mission this spring to South Africa


MADISON, WI (WTAQ) - State officials are planning a second trade mission this spring – this one to South Africa.

The Council of Great Lakes Governors is organizing the trip, and the Wisconsin Economic Development Corporation is looking for businesses that want to take part.

Business executives can use the trip to sell their products directly to South African firms. The trade mission will include stops in Johannesburg, Durban, and Cape Town.

Several types of businesses will be encouraged to buy Wisconsin products – including farm machinery – mining, medical, and construction equipment – power generators and supplies – and consulting and engineering services.

South Africa is a growing customer of Wisconsin goods. They imported $226 million worth of state products last year, up 44 percent from the year before.

Those interested in the trade mission are asked to contact Stanley Pfrang at the Wisconsin Economic Development Corporation in Madison.

A second Wisconsin trade mission is planned for China in mid-April, and Governor Scott Walker will lead that trip.