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Salvation Army Kettle Drive falls far short of goals


MARSHFIELD, WI (WSAU) -  The Salvation Army Red Kettle Campaign didn’t do as well as expected this year.  A few Wisconsin communities were at or above goal, but in central Wisconsin, the numbers ranged from disappointing to devastating.

In Marshfield, Coordinator Becky Herman says it was a rough season.  She says they were hurt by the bad economy and the loss of many bell ringers that were not available this year.

She says Marshfield kettle collections are about seven thousand dollars off the $40,000 target, raising only about $33,000 dollars.

In Marshfield, the Salvation Army teams up with St. Vincent de Paul's to fund a rent assistance program that pays struggling households $150.00 towards rent. Herman says the smaller collections mean fewer people will be helped this next year, because it can only go on until the money runs out.

In Wausau, the situation appears worse. Salvation Army of Marathon County only reached 53 percent of it’s goal, or about $84,000 of it’s $160,000 target.

Salvation Army officials also believe many donors have given all they can afford to at this time after Hurricane Sandy and other calls for help.